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Mythri M.

February 6, 2025

2 mins

Newsletter Knacks: How to Start & Grow Your Newsletter in 2024

Ever thought running a newsletter was just about writing great content? Think again. In this episode, Bot Eat Brain’s Michael Parrish spills the raw, unfiltered truth about growing and running a 22,000+ subscriber AI newsletter.

From a brutal first-day blunder that tanked his subscriber growth overnight to figuring out how to actually make money (without selling out)—Michael breaks it all down.

We talk about:

1. data-driven audience building,

2, ruthless subscriber purging, and

3. the weird newsletter trends that actually work.

Oh, and did I mention he’s turned down six-figure acquisition offers? Yeah, we get into that too.

If you’ve ever wanted to build a newsletter, grow an engaged audience, or just geek out over the behind-the-scenes chaos of running an online business, this one’s a must-watch. Hit play & dive in! 🎥👇

"It would be sexier if I said I have 50,000 subscribers and never looked at the open rate or the click-through rate. But now I can say, I can monetize this audience of 22,000 people. I know exactly what they’re looking for." – Michael Parrish